Generating Product Ideas from Clubhouse

  1. Introducing Clubhouse
  2. Clubhouse: Finding Connections That Matter
  3. Clubhouse: Step Up on a Virtual Stage
  4. Clubhouse: Tips on Drawing a Large Crowd
  5. Generating Product Ideas from Clubhouse

You might not have realized this yet, but Clubhouse is a place that’s ripe for potential product ideas that you can tap into. It’s also a great place where you can get the ideas that you may have already turned into products checked out by others.

The first thing you want to do is identify what’s missing or wanted in someone’s life. There are so many rooms with a lot of people talking about what they need. You can mine these conversations to find out what they feel they’re missing or what it is that would be helpful to them.

Sometimes during a conversation, someone might throw out a wish that has to do with a business or a personal need. You can dig through the conversations to find product ideas based on solving people’s problems.

You can also look for ways to improve on competitor’s products and bring something better to marketplace. For example, you might be in a room that’s related to the music industry and someone suggests a need for better distribution services.

That might spark the idea for you to create that service. Or you might come across an audience where some members are looking for better software within a niche. You might realize that you can provide that answer.

You can crowdsource information to help you generate product ideas. You might have an idea, but you’re wondering how it’ll go over with the public. You can use the audience to test that idea.

But be aware that others who are listening might run with it, too. You can present it to the audience in order to gauge their reaction and interest. This will let you see what’s helpful, especially if a large number of people like it.

You’ll know then that you’re on to something that could potentially be a good money maker for your business. Using your followers or club members can allow you to screen as well as test your existing ideas.

You can get valuable feedback from the opinions of others and even find beta testers to try it out. You’ll be able to interact directly with the people to find out what they thought was helpful or what they enjoyed about the idea.

But you can also find out about glitches or problems before you take the product idea to market. This is especially helpful for solo entrepreneurs who may not have a thriving subscriber base yet, but who need real feedback.

Clubhouse also has the potential for you to put your foot in your mouth, if you’re not careful. When you’re posting on a site like Facebook, you can think it through before you hit publish.

But if you’re speaking off the cuff, or someone challenges you in a belligerent manner, you have to be careful not to be inflammatory to a degree where you might alienate your audience or develop a bad reputation.

Instead, focus on using the platform as a tool to help you present your value to an online audience, as well as make lasting connections with others who can help grow your business.