Your Online Reviews & Reputation Impact Your Business
Did you know that:
- ⭐ 93% of customers read online reviews to learn about a product or service?
- ⭐ 91% of 18 – 34 year olds trust online reviews as much as a personal recommendation?
- ⭐ 93% of consumers say that online reviews influence their purchase decisions?
- ⭐ And nearly all (97%) of consumers now use online media when researching products and/or services in their local area?
That’s a pretty convincing argument to ensure that your business’s online reputation is as good as you can make it. But if that is not enough, being on top of your business’s reviews…
- ⭐ Increases consumer trust – As you know, trust is hard to gain and easy to lose following a bad experience. 92% of B2B buyers are more likely to purchase after reading a trusted review.
- ⭐ Gives you a direct line to customers – Hearing feedback from customers will give you insights to help you improve the customer experience. You’ll soon be able to draw up a picture of the entire customer journey, and find out in which areas you perform well and the others that need improvement. With most review sites, you can also respond back to the customer and start a dialogue to find out more, and close the loop to ensure their issues are resolved.
- ⭐ Appear higher in search engine rankings – Online customer reviews gain more weighting (6.47%) in organic local searches. What customers say in their reviews also mattered – ‘Negative Sentiment in Google Reviews’ is a negative ranking factor.
There are many more reasons why you should be procuring, monitoring and responding to your company’s reviews, but ultimately, it boils down to reviews help consumers decide where to purchase goods or services they need. And why not ensure that they buy those things from your business?
But…
Who has time to get those reviews? To monitor them? To respond to them?
If you do, then our Do-It-Yourself Review Management System is likely the solution you have been looking for.
>> Visit ReviewManagementNiagara.com for details. <<
If you do not have the time, we can help with Done-For-You Review and Reputation Management Services. Fill out this form to be sent an Online Review and Reputation Package Guide.
